Full On Tasty

Agency Network: 
February 2020


As the fastest growing brand in the yoghurt category, noosa continues to differentiate itself with high-quality, all-natural ingredients – from farm-fresh whole milk and real fruit to wildflower honey. Those real ingredients are front and center for this new initiative aimed at increasing awareness and trial of their star product.

Film advertisement created by BSSP, United States for noosa, within the category: Food.

Advertising Agency: BSSP, USA
Chief Creative Officer: John Butler
Managing Director: Lindsay Grant
Chief Strategy Officer: Chris Cummings
Strategy Director: Jake Bayham
Comms Planning Associate Director: Daniella Aviel
Group Creative Director: Anders Gustafsson
Senior Copywriter: Ashley Suarez-Wood
Senior Art Director: Savannah Hicks
Executive Director Integrated Production: Vince Genovese
Executive Producer: Fearghal O'Dea
Producer: Meredith Ashworth
Account Director: Maura Mattoon
Account Supervisor: Sarah Simonetti
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