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Agency Network: 
Published/Aired: 
September 2010

Description

Film advertisement created by Wieden + Kennedy, United Kingdom for Nokia, within the category: Electronics, Technology.

Advertising Agency: Wieden + Kennedy, London, UK
Creative Directors: Laurence Thomson, Rob Doubal
Agency Producer: Samara Zagnoiev
Production Company: Stink
Executive Producer: Blake Powell
Producer: Louise Gagen
Director: Martin Krejci
DoP: Stepan Kucera
Editor: Filip Malasek @ Robota
Post Production: Framestore, London
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Highest Rated

zoom_o_n's picture

awesome!!

zoom_o_n
Activity Score 8
Art Director
Guest's picture

great idea!

Guest
jackmancer2017's picture

I think Greenpeace will block Nokia's headquarters for that hamster powered phone charger and hang up banners but I thought it was funny.

jackmancer2017
zoom_o_n's picture

awesome!!

zoom_o_n
Activity Score 8
Art Director
AssassinX's picture

Im always expecting to see something different from W+K, :)
Unlike the latest ad for that Honda hatchback car, I think this one is more inspiring.

AssassinX
Activity Score 1329
Hibon's picture

Great work. You can feel that this agency works for ideas and this is what our business is about. (take example on that dear ad industry!)

Hibon
Activity Score 3734

Simple ideas are the best !

Temple's picture

Sorry, but I'll take iphone & android ads anytime over this.

Temple
Activity Score 11341
Creative Director
pez's picture

Agree... this could be an ad for any phone... great edition and sound btw

pez
Activity Score 1804
Creative Director
Guest's picture

Art for art's sake in my opinion. Yes, inspiring, catchy, has a humor that is slowly becoming typical for W+K..
The idea itself (on the chalk board) was a very good one, but I think the execution went off.

Firstly I don't want technology I will hack into crazy stunts. The world is going in a direction where we can all be lazy and stupid and our devices so simple and amazing that even we can do cool stuff with them. Advanced does not mean complex, it means simple in the XXI.-th century.

I applaud the choice of music.. kicks it up a notch.

Guest
Billoughsby's picture

Eh. Boil it down and this is just like a McD's ad: Be one of the cool people simply by using our brand. Tired old aspirational BS. Are people really that stupid? I submit people patronize these brands in spite of or oblivious to, and not because of, their ads. --Stick a latrine on every corner, and it will be used, sans genius marketing program.

Billoughsby
Activity Score 5154
Art Director |

That's it.

Lazarus's picture

Proof that technology can tell a communication story better than creative.

Lazarus
Activity Score 1537
Creative Director
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