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Description
Film advertisement created by McCann, United States for Nikon, within the category: Electronics, Technology.
Advertising Agency: McCann NY, USA
Chief Creative Officers: Sean Bryan, Tom Murphy
Group Creative Directors: Larry Platt, Tom Sullivan
Creative Director / Copywriter: Alon Seifert
Creative Director / Art Director: Tracey Smith
Executive Producer: Kathy Love
Sr. Producer: Alexis Mead
Director: Speck Gordon
Production company: Furlined
Editor: Chris Franklin / Big Sky
Group Management Dir: Kevin Scher
Management Supervisor: Dana McCullough
Account Supervisor: Dani Rey
AE: Augustina Marcos
AAE: Kinal Shah
Group Strategy Partner: Julianna Katrancha
Assoc Strategy Planner: Anthony Perez
Chief Creative Officers: Sean Bryan, Tom Murphy
Group Creative Directors: Larry Platt, Tom Sullivan
Creative Director / Copywriter: Alon Seifert
Creative Director / Art Director: Tracey Smith
Executive Producer: Kathy Love
Sr. Producer: Alexis Mead
Director: Speck Gordon
Production company: Furlined
Editor: Chris Franklin / Big Sky
Group Management Dir: Kevin Scher
Management Supervisor: Dana McCullough
Account Supervisor: Dani Rey
AE: Augustina Marcos
AAE: Kinal Shah
Group Strategy Partner: Julianna Katrancha
Assoc Strategy Planner: Anthony Perez
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Oct 24, 2012 - 6:08DesignDine
Nikon is so concerned about their brand now-a-days. I can certainly feel that in this ad.
Art Director at UK |

Oct 24, 2012 - 12:20kleenex
I like the ad.
Web Designer/Developer

Oct 24, 2012 - 12:24jmills25
great way to incorporate the way social media has changed photography. I really enjoyed this spot and felt as if it really gave emotional appeal to the product. Good Job nikon.
CSUF

Oct 24, 2012 - 17:19Temple
Decent. The "guys! sorry!" part elevated it.
Creative Director

Oct 25, 2012 - 15:22CommandZ
To me it's just ok, but then I'm suffering from Ashton fatigue.
Creative Director

Oct 26, 2012 - 6:31Nike Diesel
Absolutely great work, and what jmills25 wrote.
Art Director
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