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Agency Network: 
Published/Aired: 
February 2018

Description

For 30 years, Nike Air’s groundbreaking innovation has invited and enabled athletes of all kinds to push themselves forward in amazing ways. And now with Air VaporMax, Nike’s latest Air innovation, athletes are set to push themselves in more amazing ways than ever before. This film is an ode to the elemental force that pushes every athlete forward: air. In every shape and form. From the air propelling us beneath our feet to the air in our lungs. A symphony of deep gulps of courage, gasps of exhaustion, exasperation, sighs of relief and leaps of faith.

Film advertisement created by Wieden + Kennedy, United States for Nike, within the category: Fashion.

Advertising Agency: W+K, Portland, USA
Creative Directors: Alberto Ponte, Ryan O'Rourke, Chris Groom, Antony Goldstein
Creatives: Tim Arts, Stefan van den Boogaard
Head of Production: Matt Hunnicutt
Senior Producers: Erin Goodsell, Jake Grand
Producer: Mauricio Granado
Associate Producer: Emily Knight
Director of Business Affairs: Amber Lavender
Business Affairs Manager: Rylee Millerd
W + K Studio: Chris Steger
Creative Manager: Shannon Hutchinson
Account Team: Chris Willingham, Vanessa Miller, Anna Boteva, Simone Jackson
Media / Comms Team: Danny Sheniak, Reme DeBisschop, Emily Dalton, Stephanie Campbell, Graham Wallace
Strategy: Andy Lindblade, Henry Lambert
Traffic Team: Tim Bell, Maggie Harasyn
Production Company: Anonymous Content
Editorial Company / Mix Company: Joint Editorial
Editor: Peter Wiedensmith
Assistant Editor: Kristy Faris
Post Executive Producer: Leslie Carthy
Producer: Chris Girard
VFX Company: The Mill
Creative Director: Phil Crowe
2D Lead Artists: Chris Knight, Nick Tayler
3D Lead Artists: Michael Comly, Dam Warom
Post Executive Producer: Anastasia Von Rahl
VFX Producer: Andrew Gilson
Shoot Supervisors: Chris Knight, Robert Sethi
Color: Company 3 / New York
Colorist: Tom Poole
Producer: Alexandra Lubrano
Mixer: Noah Woodburn
Audio Assistant: Natalie Huizenga
Music: Walker
Composer: Jóhann Jóhannsson
Executive Producer: Sara Matarazzo
Motion Graphics: W+K
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Highest Rated

MJF's picture

Great commercial!
Who is the weightlifter? Looks familiar.

MJF
Activity Score 2
kleenex's picture

not bad.

kleenex
Activity Score 56242
Web Designer/Developer
MJF's picture

Great commercial!
Who is the weightlifter? Looks familiar.

MJF
Activity Score 2
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