Description
Film advertisement created by TBWA, United States for Nicorette, within the category: Pharmaceutical.
Chairman, Chief Creative Officer: Mark Figliulo
Copywriter: Jonathan Marshall
Art Director: David Sakamoto
Copywriter: Colin Nissan
Art Director: Sean Farrell
Executive Producer of Media Arts: Matt Bijarchi
Senior Producer: David Fisher
Production Company: Epoch Films
Director: Phil Morrison
Executive Producer: Jerry Solomon
Producer: Marc Marrie
Editorial: Cosmo Street, NY
Editor: Tom Scherma
Executive Prodcer: Maura Woodward-Moulton
Producer: Amy Febinger
Visual Effects: Digital Domain
Executive Producer: Karen Anderson
VFX Producer: Melanie La Rue
Graphics: Brand New School
Executive Producer: Danny Rosenbloom
this ad is not promising the impossible. It feels honest thus reliable. find it quite good.
I like it. Simple, and a good, human insight. That said, the ending is a little too flippant. A little to grungy and 'young'. Seems to be serving the agency as opposed to the client. But, otherwise, very bueno.
+++
"I love some things, and don't love some other things."
Agree
M Munir Bhatti
http://twitter.com/munirgee | http://facebook.com/munirgee | http://www.xperts.net.pk
Oh man this idea is so shallow, I don't like it.
That robot is not cool. :(
.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.
not the ad, but...
I LOVE THE BRIEF!
makes quitting sucks!! <<<
:::J:::
The things is.. before you even get addicted to cigarettes.. just say the two letter word.
Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).
Finally!!! A REAL APPROACH! Yes quitting sucks indeed.
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Change it, change it now coz they will tomorrow.
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