Agency Network: 
April 2016


Composer and Sound Design Credit: Peter Lauridsen

Title Design & Animation: Laundry!

Film advertisement created by RPA, United States for Newport Beach Film Festival, within the category: Recreation, Leisure.

Advertising Agency: RPA, USA
Chief Creative Officer: Joe Baratelli
Group Creative Director: Pat Mendelson
Creative Director / Art Director: Scott McDonald
Copywriter: Joshua Hepburn
Chief Production Officer: Gary Paticoff
Executive Producer: Selena Pizarro
Senior Producer: Kay Lynn Dutcher
Music Track: A Serial Universe
Production Director: Jogger
Creative Director: David Parker
DP: Alice Gu
Executive Producer: Rich Rama
Producer: Geno Imbriale
Editorial Company: Cut+Run
Editor: Lucas Eskin
EP: Amburr Farls
Senior Producer: Remy Foxx
Assistant Editor: Lauren Brown
VFX: Jogger
VFX Producer: Nancy Hwang/Ben Sposato
VFX Production Coordinator: Erica Cruz
Flame Artist: Shauna Prescott
Flame Artist: Gavin Camp
Flame Artist: Cole Schreiber
Color Services: The Mill
Senior Colorist: Damien van der Cruyssen
Creative Director: PJ Richardson
Executive Producer: Lindsay Bodanza
Audio: Lime Studios
Audio Engineer: Matt Miller
Key Art / Program Ad Photography: Karel Polt, Asher Hung, Candela Rebot
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Highest Rated

damnson's picture

Such a damn mess.

Activity Score 11517
Copywriter |

An axe murderer of ads.

BAdsoftheworld's picture

I like, crazy idea and nice direction !

Activity Score 3519
damnson's picture

Such a damn mess.

Activity Score 11517
Copywriter |

An axe murderer of ads.

kleenex's picture

I agree.

Activity Score 58777
Web Designer/Developer
Pete R.'s picture


Pete R.
Activity Score 3412
cognitive's picture

I originally followed it thinking that there were houses within houses (Inception-style layers), but when I found out all of the people were in the same house it suddenly didn't make sense. There are 3 identical mini-houses that are portals to the house you are currently in. After watching it again I thought I missed something, but now I have more question than answers. Maybe that's why it works. Moving on with life...

Activity Score 181
Producer/Director at Austin, Texas |

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