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Sara

Campaign
Agency Network: 
Published/Aired: 
January 2015

Also From This Campaign 2

Description

Film advertisement created by Wieden + Kennedy, Netherlands for Netflix, within the category: Media.

Advertising Agency: Wieden + Kennedy, Amsterdam, Netherlands
Executive Creative Directors: Mark Bernath, Eric Quennoy
Creative Director: Sean Condon
Art Director: Jordi Luna
Copywriters: Diaa Mohamed, Evgeny Primachenko
Head of Content Production: Joe Togneri
Broadcast Producer: Ross Plummer
Planning Director: Martin Weigel
Group Account Director: Clare Pickens
Account Director: Eleanor Thodey
Account Manager: Charlotte Jongejan
Project Manager: Emma Williamson
Business Affairs: Emilie Douque
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kleenex's picture

I like.

kleenex
Activity Score 58793
Web Designer/Developer
amains's picture

Watching this advertisement made me remember the discussion we had in lecture last week. Companies are trying to get “our” attention, trying to get us to do something, buy something, etc., this ad is doing exactly that. First of all I’m sure just about every Millennial knows what Netflix is. It’s not just that however, it’s the message that the ad is saying, it’s implying that if we subscribe and watch Netflix we will be enticed to do and try new things that we have never done before. That having this subscription will change us into a daring person. Which as the viewer of this ad and as a subscriber of Netflix I do see where they are coming from, Netflix does offer a wide variety of things to watch so of course there is a chance the watcher will go out and participate in something out of their norm.

amains
Activity Score 18
sacrilegend's picture

Anyone could say this, and many have done so -- better. These suck.

sacrilegend
Activity Score 3394
Copywriter
damnson's picture

Not bad I think. Although not special either.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

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