Weather fighters

Agency Network: 
June 2020


Only 30% of Ukrainians have air conditioners. And 70% still find reasons "why not to buy». They are the real heroes because they strive to survive in hot months, find ways to get warm in cold winter and feel like lifehackers who haven't spent extra money. But Neoclima produces inverter air conditioners that work in a wide temperature range. So we decided to tell our heroes that they can calm down and begin to control weather at home during at the whole year. When it’s hot as hell and cold as ice.

Film advertisement created by Grape, Ukraine for Neoclima, within the category: Electronics, Technology.

Advertising Agency: Grape, Kyiv, Ukraine
Creative Director: Aleksey Maksymenko
Сreative Group Head: Ksenia Denga
Junior Creator: Olya Tkachuk
Motion Designer: Andrey Lubchik
Designer: Liza Baidachnaya
Account Director: Olha Boyandina
Strategy Director: Elena Holovatiuk
Strategist: Valeria Troshchilo
New Business Director: Uliana Bohomolova
Director: Eugene Gozheyshiy
Director: Misha Zvegintsev
Dop: Denis Lushchik
Art Department: Ivan Cherevko
Executive Producer: Ivan Krutous
Producer: Kostya Galyko
Assistant Producer: Evelina Bialaja
Stylist: Dina Golubeva
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