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A Thin Line, Fliers

Campaign
Published/Aired: 
March 2011

Also From This Campaign 3

Description

PSA's for MTV's "Digital Abuse" campaign, to help stop online-bullying. This campaign was mentioned by President Obama during his White House Conference on Bullying Prevention.

Advertising Agency: MTV, NYC, USA
Creative Director: Amy Campbell
Copywriter Director: Seyi Peter-Thomas
Exec Producer: David Grad
Producer: Lindsay Nowak
Post Production: Click 3x
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Highest Rated

Berny Misceláneo's picture

So MTV airs all these bunch of teenage drama shows where being mean is practically a synonym of being cool and now they throw this to us? Maybe a campaign of self-esteem would work better.

Berny Misceláneo
Activity Score 8
Copywriter at Hangar Caribe
Berny Misceláneo's picture

So MTV airs all these bunch of teenage drama shows where being mean is practically a synonym of being cool and now they throw this to us? Maybe a campaign of self-esteem would work better.

Berny Misceláneo
Activity Score 8
Copywriter at Hangar Caribe
morse's picture

Good point, but other than that it's a great campaign.

morse
Activity Score 18159
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

miko1aj's picture

fully agree. bigotry sky-levelled.

miko1aj
Activity Score 3086
kleenex's picture

I like these sets of ads.

kleenex
Activity Score 58797
Web Designer/Developer
sergeo_syd's picture

Laura is a slut. I bet she will be popular. Anyway this is from MTV? Seems like a veiled attempt at something I am not quite bright enough to understand. Stu-pit MTV

sergeo_syd
Activity Score 595
Production Manager at www.skozak.com |

http://edictive.com - Film Production Management

Rammelasen's picture

Well...kinda good actually :)

Rammelasen
Activity Score 71
Metzfetz's picture

Important message done boring. MTV as a moralizer? This is totally not authentic.

Metzfetz
Activity Score 4
bluemonster's picture

what, were you expecting tshirt time? and the situation?

The execution had the right tone.

bluemonster
Activity Score 28
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