Description
Director David Gaddie of production company The Colony recently lensed a spot for Coke’s new ‘Mother’ beverage. With the target market being everyday ‘blokes,’ the spot takes place in “Motherland” - a place that celebrates sizzling steaks, epic explosions, and shooting guns with abandon. Gaddie lensed the footage on location at an old rail yard in Sydney Australia using built set pieces that were later enhanced in post production. The explosions are all real and in-camera though - The Colony loves pyro! Second unit was shot in Coney Island, New York and LA theme parks.
Film advertisement created by Smart, Australia for Mother, within the category: Non-Alcoholic Drinks.
Creative Directors: Kieran Flanagan, Dan Gregory
Executive Producer: Susan Walker
Agency Producer: David Steindl
VFX: Postmodern, Sydney
Production Company: The Colony, Sydney
Editor: Danny Tait
Music and Sound: Nylon Studios of Sydney, Australia
For the most part it's a blast.
lol...dumb but it works.
kind of silly, but being goofy, having a blast is what it is selling.
nothing new here.
Nothing sells my friends better than hyper masculine comedy.
does anyone spot the "production guy" running at the left screen in the bumper scene?
http://videosostav.ru/video/1e7e8f9c2ac8c57475b21c9c3a86f060/
reminds me of this ad. Funnily enough it was done by Mother agency.
i'd love to go in these theme park
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