From now until October, the Google Street Car will again be spending time in Belgium. Mooimakers is using this opportunity to ask all Belgians to tidy their streets in preparation for this famous car bristling with cameras. After all, nobody wants to see their own street blighted by litter on the internet. With this campaign, Mooimakers is reinforcing its message, while being original in making Belgians aware that they should look after their neighbourhoods.
Film advertisement created by Mortierbrigade, Belgium for Mooimakers, within the category: Public Interest, NGO.
Partner & CEO: Jens Mortier
Partner & Executive Creative Director: Joost Berends
Partner & Brand Design Director: Philippe De Ceuster
Creatives: Nicolas Gaspart, Frédéric Zouag
Head of production: Charlotte Coddens
Strategy: Philippe Gerin
Dig. Strategy: Laura Deknock
Producer: Tine Van Hasselt
Junior Producer: Gwen Reynaert
PR Manager: Anne-Cécile Collignon
PR Agency: Lewis
Social Media Manager: Jonas Van Bael
Design/Motion: Kaatje Schreurs