Winning is cool, even when you are not

Agency Network: 
Published/Aired: 
July 2021

Description

When it is about winning, there is nothing more important, gamers know that. Tactics, technique, reflex and world-wide victories won by milliseconds…

With that global insight, advertising agency RED and GREY created a campaign for Monster Notebook, and captured the varied and amusing reactions of gamers within the main creative idea: “Gaming is cool. Even when you are not.” In the commercial, we see gamers and their entertaining moments of losing themselves while winning.

Film advertisement created by RED and GREY, Turkey for Monster Notebook, within the category: Electronics, Technology.

Advertising Agency: RED and GREY, İstanbul, Turkey
Director: Cem Batu
Producer: Elif Mermerci
Production Company: RED And GREY
Creative Agency: RED And GREY
Brand Marketing Team: Göktuğ Okan Oğuz, Bahri Uysal, Onur Erdem
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