Billion Dollar Commercial

Agency Network: 
April 2019


Periscope and Minnesota Lottery’s newest TV spot cost billions to make, but we didn’t use that lavish budget on celebrity spokespeople or cutting-edge special effects work. Instead, we put a twist on transparency with an innovative awareness campaign highlighting how the Lottery gives back to the state.

Film advertisement created by Periscope, United States for Minnesota Lottery, within the category: Gambling.

Advertising Agency: Periscope, Minneapolis, USA
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