Agency Network: 
July 2009


Film advertisement created by Plantage, Germany for Mini, within the category: Automotive.

Advertising Agency:

Creative Directors:

Art Directors: ,

Copywriters: Martin Beswick, Benjamin Schwarz

Director: Tim Godsall

Agency Producer: Sandra Niessen

Released: March 2009
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stitchy's picture

that is an awful awful ad!!!

Activity Score 779
creative design
alexander_bickov's picture

Fun idea

Activity Score 3281
Guest's picture

just plain stupid

mrckais's picture

jajaja, yeah it's funny

Activity Score 417
Art Director |


CurryJ's picture

Ok, so the punishment for forgetting that the Mini Cabrio is always open, is that you get attacked by Ninjas...can it get any more far fetched?

(PS: For those who plan to ask if I can come up with a better one...I'm already working on it)

Activity Score 949
Copywriter |

I think; therefore I am

Guest's picture

not funny - and stupid as well.

Emran Hayat's picture

well aint tht bad... i like the ninjas

Emran Hayat
Activity Score 832
Art Director at IAL Saatchi & Saatchi |

Creativity is a natural extension of our enthusiasm

Jakarta Jack's picture

utter crap, what's the point?

Jakarta Jack
Guest's picture

The name of the braqnd should hve been NINJA instead. The idea has less product connection

Guest's picture

i'm always compelled to leave a message, because i'm utterly amazed that most of you work in advertising. sometimes you need to let go and let an ad like this slip through. the concept is "fun. enjoy driving the car." the target is hit spot - on. it's not aimed at the muscle car consumer, the family wagon, the SUV... it's aimed at people like me. someone who deals with a lot of ninjas. keep making comps, kids. your comments suck.

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