Agency Network: 
Published/Aired: 
November 2018

Description

The Military Officers Association of America wanted to increase membership. So to make the club feel more exclusive, we produced a video series of officers telling their stories for the benefit of other officers. Because it takes an officer to know an officer.

Film advertisement created by The Gate, United States for Military Officers Association of America, within the category: Public Interest, NGO.

Advertising Agency: The Gate, NY, USA
Creative Director: David Bernstein
Art Director: Elinor Beltrone
Copywriter: Scott Singow
Production Company: ZDC
Director: Scott Zacaroli
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Reality Check's picture

The films fall short by the decision of The Gate and United States for Military Officers Association of America to exclusively feature straight white male officers. The result is a serious problem of diversity.

Reality Check
Activity Score 2547
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