Agency Network: 
Published/Aired: 
October 2011

Description

Film advertisement created by Merkley + Partners, United States for Mercedes, within the category: Automotive.

Advertising Agency: Merkley+Partners, NY, USA
Executive Creative Director: Andy Hirsch
Group Creative Directors: Sakib Afridi, Chris Landi
Copywriters: Chris Landi, Chris Schifando
Art Director: Sakib Afridi
Senior Producer: Alex Kobak
Director of Broadcast Production: Gary Grossman
Director: Adam Berg
Production Company: Smuggler
FX: MPC LA
Sound Design: Brian Emrich
Editor: Paul Hardcastle / Whitehouse
Mix: Philip Loeb, Sound Lounge
Post Production Co.: MPC
EP: Andrew Bell
Producer: Chris Harlowe
VFX Supervisor / Lead CG: Dan Marsh
VFX Supervisor / Lead Flame: Jake Montgomery
CG Artists: Ian Wilson, John Cherniak
Nuke Artists: Elliott Brennan, Katerina Arroyo
Smoke Artists: Ben Davidson, Mark Holden
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Highest Rated

Nike Diesel's picture

What Blashyrkh is saying + congrats for daring.

Nike Diesel
Activity Score 13714
Art Director
Temple's picture

It's very rare for the automotive industry to show a car being destroyed for whatever reason the agency might come up with (one could recall that 20 year old australian spot, Mercedes again, which saved a family's life). So, congrats for daring.

Temple
Activity Score 11341
Creative Director
Glut's picture

wtf?

Glut
Activity Score 3935
Public Relations at Glut. Ideas Boutique.
Blashyrkh's picture

The car saves the concept

Blashyrkh
Activity Score 32890
Art Director
Nike Diesel's picture

What Blashyrkh is saying + congrats for daring.

Nike Diesel
Activity Score 13714
Art Director
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