Sunday driver

Agency Network: 
Published/Aired: 
December 2010

Description

Mercedes-Benz 'Sunday Driver' TV commercial with Michael Schumacher and Mika Häkkinen.

Film advertisement created by Jung von Matt, Germany for Mercedes, within the category: Automotive.

Advertising Agency: Jung von Matt/Neckar, Germany
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jackmancer2017's picture

Hehe, great. I love Formula 1 so I'm biased.

I'm surprised Schumacher shows again he is slow hehe, after a sort of failed comeback last year.

jackmancer2017
morse's picture

Fantastic! Who is the agency?

morse
Activity Score 18159
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

ERROR404's picture

agency is jung von matt/neckar

ERROR404
Activity Score 770
design akademie berlin, Hochschule für Kommunikation und Design | FH
LeeHarvey's picture

Funny, I lke!

LeeHarvey
Activity Score 3043
Creative Director
krautland's picture

meh.

krautland
Activity Score 3212
Art Director at erm... no calls please.
mdb1974's picture

Great. Fun. I give this high marks. To nit pick I would say her line crowds his just a bit. They let the first overtake develop nicely, the second one seems just a bit rushed. Nice ad though.

mdb1974
Activity Score 411
Art Director
proscriptus's picture

You're exactly right. It might also have made more sense to have another F1 driver--who is she?

proscriptus
Activity Score 114
Copywriter at Redeye Media |

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DTA

everartz's picture

fine idea and direction...

everartz
Activity Score 7613
Art Director |

| everartz |

Sdb's picture

Very nice, the surprise things are very well shot..

Sdb
Activity Score 1362
Copywriter at Working as an intern with O & M, Kolkata for 6 months
Janae's picture

i like it. good job.

Janae
Activity Score 385
dadada's picture

nice but they paid Schumacher just to justify the "Sunday driver" ??

dadada
Activity Score 1720
Art Director |

Everybody is creative, be yourself.

cracker66's picture

what the hell? where is franz beckenbauer from the german spot? the original spot with beckenbauer was kinda ok for a "normal" advert.. but this version really sucks.

cracker66
Activity Score 163
Copywriter
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