Pioneers at work

Agency Network: 
August 2013


A fast-paced, time-reversed construction retrospective. A huge solar energy plant of technological uniqueness. A daring pioneer breaking ground. And finally, a van capable of adapting to the most versatile conditions.
For the birth of the best Sprinter ever Sehsucht together with Markenfilm stage a ground-breaking ceremony of its own kind literally taking us back in time to the very first cut of the spade.
The team took great efforts to realize director Ole Peters vision making both, the 30 second TVC and the massive 4-minute imagefilm, a cinematic experience. The result is paying tribute to the basic idea of 'Pioneers at Work' proving that good things come to those who … get stuff done. Image film at

Film advertisement created by Lukas Lindemann Rosinski, Germany for Mercedes, within the category: Automotive.

Advertising Agency: Lukas Lindemann Rosinsky, Hamburg, Germany
Creative Director: Arno Lindemann
Art Directors: Dominik Geiger, Dennis Mensching, Ferdinand Povel, Thomas Schmiegel
Copywriters: Kerstin Correll, Haiko Meyer, Christine Ramm
Head of Planning: Achim Rietze
Account Management: Najda Denkhaus, Janine Hardich, Thorben Klostermann
Production: Markenfilm GmbH & Co.KG in Co-Production with Sehsucht GmbH, Hamburg/Germany
Director: Ole Peters
Producer: Andreas Coutsoumbelis, Oliver Schertlein, Jan Tiller
Art Department: Axel Brötje, Julius Brockelmann
Motion Design: Ronny Schmidt, Sebastian Spitze
3D Lead-Artist / Set Supervisor: Timo von Wittken
3D Artist: Heinrich Löwe, Fabian Schaper, Alexander Siquans
2D Lead-Artist: Florian Zachau
Compositing: Yacoob Essack
Illustrator: Malte Romainczyk
Cutters: Hendrik Smith, Eva Stimpfl
Music: Supreme Music
Composer: Maximilian Olowinsky
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