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Magic body control

Agency Network: 
Published/Aired: 
September 2013

Description

Film advertisement created by Jung von Matt, Germany for Mercedes, within the category: Automotive.

Advertising Agency: Jung von Matt/Neckar, Stuttgart, Germany
Executive Creative Director: Peter Waibel
Creative Directors: Robert Herter, Lukasz Brzozowski
Art Director: Lucas Osis
Copywriter: Nico Baumann
Account Management: Sonja Stockmann, Darek Stöhr, Fabian Kredig, Julia Körte
Agency Producers: Christoph Köhler, Sebastian Fahlbusch
Production: BIGFISH
Director: Daniel Warwick
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peggylize's picture

Love it! Clever.

peggylize
Activity Score 50
ivan's picture
ivan
Creative Director at Ads of the World
poisongas's picture

Yup. Done. And in the same country too.

Why does Jung von Matt always steal ideas?

poisongas
Activity Score 156
Copywriter
aaepropagandistas's picture

Velvet mouth, sucked, etc. From here: http://www.youtube.com//watch?v=26bw-fF3QbY

aaepropagandistas
Activity Score 77
baumannovski's picture

The idea is not a copy. The commercial has been shot in autumn 2012 and was shown at internal Mercedes-Benz events several times since winter 2012.
This video which has been uploaded in February should be proof enough:
http://www.youtube.com/watch?v=VtRNJA63T4A

baumannovski
Activity Score 3
morse's picture

Doesn't matter if it's done or not. It's still quite novel in advertising and it fits the message.

morse
Activity Score 18121
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

joelapompe's picture
joelapompe
Activity Score 3923
lamagiaestaenlacinta's picture

Jung von Matt, you've been punk'd!

lamagiaestaenlacinta
Activity Score 21
Creative Director
kleenex's picture

That sure is an odd car ad.

kleenex
Activity Score 58657
Web Designer/Developer
passepartout's picture

How can these Jung von Matt live with themselves? All they do is steal ideas and make fake ads. Every thing from them is a scam.

They are the embarrassment of our industry.

passepartout
Activity Score 262
Meredith Singh's picture

This ad won't sell a single Mercedes-Benz. Very off brand. Makes more sense for a camera.

Meredith Singh
Activity Score 407
Art Director
Mongoose's picture

Agreed!

Mongoose
Activity Score 4961
Art Director at Lime Lite Studio |

Make the logo Bigger and the black, Darker!

tomaspimentadagama031's picture

It's not new.... It's better than the other one but not new...
http://www.youtube.com//watch?v=26bw-fF3QbY

tomaspimentadag...
Activity Score 61
Copywriter at Fullsix
salil07's picture

https://www.youtube.com/watch?v=NHCRI2LF7w8
not genius. but application also takes thinking.
what must have been the brief? we have intelligent drive which keeps you stable at all times.
application is key. i'd say it is still great creativity for sure. Kudos!

salil07
Activity Score 143
Creative Director |

Hand on my heart

ironman1979's picture

ups!

ironman1979
Activity Score 1080
General Manager at Stark Industries |

Advertising in funnier than making weapons.

evikRAM's picture

NICE...!

evikRAM
Activity Score 349
Administrative |

!! जय श्रीराम !!

Therese Kallie's picture

Cant really see how the Merc Shopper is going to find this at all relevant. But then all the young and creative generation may think its fun - Not sure that it is going to get a Mercedes onto the shopping list though! Sigh!

Therese Kallie
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