Universal Language

Agency Network: 
Published/Aired: 
September 2009

Description

Film advertisement created by DDB, United States for McDonald's, within the category: Food.

Advertising Agency: Alma DDB, Miami, FL, USA
Exec. Creative Director: Enrique Faillace
Creative Director: Eduardo Bono
Associate Creative Director: Manuel Huici
Art Director: Monserrat Valera
Agency Sr. Producer: Diego Colombo
Editorial Company: Boxer, Los Angeles, CA
Editor: Rob Groenwold
Production Company: Boxer, Los Angeles, CA
Director: Jim Zoolalian
DP: Stephen Kenneston
Producers: John Barreiro
Executive Producer: John Clark
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Guest's picture

what is the message?

Guest
sirvan's picture

Exploitative

sirvan
Activity Score 29754

+++

"I love some things, and don't love some other things."

Phics's picture

bad.

Phics
Activity Score 91
mikeelrapido's picture

Poor.

mikeelrapido
Activity Score 1921
Copywriter at Evo S.C. |

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silvi's picture

Only good thing is the actuations. The kids looks very naturals.
Sorry for my english.
Lo rescatable de este spot es la actitud natural y espontánea de los chicos.

silvi
Activity Score 4134
Copywriter
Wordnerd's picture

man that sucked.. 3 for execution. message and concept makes me throw up

Wordnerd
Activity Score 6620
Copywriter
Guest's picture

Could of been good. But spending all that time looking at the sign language only makes you wonder what they were talking about. They seem happy before the McBag arrived, so I don't see the benefit to clearly.

Guest
Guest's picture

cheap shot using the mute kids

Guest
mikepants2005's picture

shite

mikepants2005
Activity Score 500
Copywriter
mikepants2005's picture

shite

mikepants2005
Activity Score 500
Copywriter
mikepants2005's picture

shite

mikepants2005
Activity Score 500
Copywriter
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