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Uncle Roberto

Agency Network: 
Published/Aired: 
October 2018

Description

The Hispanic Gen Z struggle is real. Born and raised in the U.S., they often find language and cultural barriers keeping them from truly connecting with their extended family from Latin America. But there’s one place that is never lost in translation: McDonald’s. “Uncle Roberto” tells a story every U.S. Hispanic can relate to in the latest brand spot by ALMA.

Film advertisement created by Alma, United States for McDonald's, within the category: Food.

Advertising Agency: ALMA, Miami, USA
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Highest Rated

kleenex's picture

not bad. Not super special though.

kleenex
Activity Score 56069
Web Designer/Developer
kleenex's picture

not bad. Not super special though.

kleenex
Activity Score 56041
Web Designer/Developer
domylinh's picture

Good :D i like this Ads.

domylinh
Activity Score 6
Executive Creative Director
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