This is Not a Car

Agency Network: 
Published/Aired: 
June 2021

Description

Lynk & Co is challenging the automotive industry by offering mobility ‘on your terms’ – a new way to own, use and share cars. Whether that’s month-to-month membership, or buying one of its innovative vehicles outright – now nobody needs to let their car gather dust and take up space. It can be shared with friends, family, and neighbours with just a couple of taps. Just like a pizza. With Lynk & Co, there’s no haggling over prices or negotiating for features; there’s just one, standard, awesome configuration.

Film advertisement created by HALAL, Netherlands for Lynk & Co, within the category: Automotive.

Advertising Agency: HALAL
Managing Director: Roel Oude Nijhuis
Creative Director: Andrew Watson
Copywriters: Richard Gorodecky, Iain Nevill
Agency Producer: Bethany Papenbrock
Account Director: Abigael Smith
Strategy Lead: Alice Farmiloe
Production: HALAL
Director: Caroline Koning
Photographer: Karen Rosetzsky
Managing Executive Producer: Gijs Determeijer
Film Producer: Annemien Lijfering
Photo Producer: Rose Donoghue
Production Managers: Claudia Creebsburg, Asli Bildrici
Director of Photography: Douwe Hennink
Editor: Will Judge
Grading & Online: Joppo / De Grot
Grading: Joppo / De Grot
Online: Robin Hancock / De Grot
Sound Design: Sharkee / Haai Faai
Service Production: Western Productions
Line Producers: Esther de Udaeta, Anahi Puig
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