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New York

Campaign
Agency Network: 
Published/Aired: 
July 2013

Also From This Campaign 2

Description

Film advertisement created by Y&R, Peru for LAN, within the category: Transport.

Advertising Agency: Y&R, Perú
Executive Creative Director: Flavio Pantigoso
Head of Art: Christian Sánchez
Creative Director: Daniel de León
Copywriter: Gino Bernabè
Art Directors: Alejandro Bottas, Edher Espinoza, Carlos Pastor
Agency Producer: Cecilia De Souza
Assistant Producer: Toshio Nakandakare
Planner: Eduardo Grisolle
Account Director: Carla Wilson
Account Executive: Diana Chávez
Account Assistant: Luis Saco
Animation: Exfera
Audio: Vinylo Sound
Audio Producer: Claudia Incio
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certaintly's picture

insight isnt so good and the execution worse

certaintly
Activity Score 3988
monoliz's picture

i think they wanted to tell something different but lost track. because it simply says "our prices will change for sure" and most think this is not right airlines to trust.

monoliz
Activity Score 1304
Temple's picture

Seems like a print concept adapted to TV. Not very good.

Temple
Activity Score 11341
Creative Director
kleenex's picture

I say the idea works.

kleenex
Activity Score 58793
Web Designer/Developer
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