Laima 150 years

Agency Network: 
February 2020


Laima is a legend. It is a brand known to generations and everyone means something of its own. Childhood, moments of relaxation, pleasure. First of all, Laima is the story of love. To yourself, your loved ones, your love for your history and your roots. At the same time, however, it is a distinctly Latvian brand that is inextricably linked with it united with the people of Latvia, its destinies and events. Celebrating its 150th anniversary Laima will combine two stories - love and belonging to Latvia.

Film advertisement created by Ogilvy, Latvia for Laima, within the category: Confectionery, Snacks.

Advertising Agency: Pagan, Riga, Latvia
Creative: Edgars Stangs
Director: PapaChi
Cinematographer: Jānis Jurkovskis
Producer: Inara Shum / FILM NAKED
2nd Unit Director: Roman Korovin
Camera B: Mārtiņš Jurevics
Gaffer: Audrius Zaugurskis
Assistant Director: Kristaps Krūmiņš
Location Manager: Ingrīda Nagle
2nd Unit Producer Manager: Paula Jansone
Casting: Laik/a
Art Director: Margarita Turauska
Graphic Design: Marta Bula / Brandbox
Department Of Art: Ilze Krūmiņliepa
Costume Designer: Juliya Verbickaya
Makeup Artists: Julia Balinsky, Liga Mug-Rodina, Baiba Fröhlich
1st AC: Andis Shuba
2nd AC: Dmitry Yermolov
Grip: Robert Dreimanis, Ando Andzh
Drone Operator: Gvido Puķe
Support On The Water: Jānis Grote / Riga Sailing Team
Camera: Arkogints Camera Rental
Light: Cinevera LV
Editing Director: Kaspars Murelis
Color Correction: Birgit Suitsu
Sound Design: Roman Falkenstein
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