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YUM! International, Tastes Like Home

Agency Network: 
Published/Aired: 
February 2014

Description

Film advertisement created by Ogilvy, South Africa for KFC, within the category: Food.

Advertising Agency: Ogilvy & Mather, Johannesburg, South Africa
Executive Creative Director: Mariana O'Kelly
Creative Director: Mike Martin
Head of Strategy: Gabi Kuhn-Bernstein
Art Director: Thule Ngcese
Copywriter / Design: Jordan Tryon
Agency Producer: Debbie Dannheisser
Account Management: Lynette Ngwata, Tracey Edwards
Director: Kim Geldenhuys
Production Company: Egg Films
Post-Production Company: Upstairs Post, Black Ginger
Sound Design: Sterling Sound
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Highest Rated

Adliber's picture

If KFC originated in SA, and wasn't found around the rest of the world, it would make a little more sense.

Adliber
Activity Score 174
Locumbeto's picture

poor

Locumbeto
Activity Score 155
kleenex's picture

I agree with you.

kleenex
Activity Score 58797
Web Designer/Developer
Perkptar's picture

Actually it’s quite good although not much for brand relevance. South Africa, China or Colombia are all great markets, never the less tradition is hard to get by.

Perkptar
Activity Score 392
Marketing Manager at consumo|sentido |

Andrés Téllez V.
consumo|sentido

Adliber's picture

If KFC originated in SA, and wasn't found around the rest of the world, it would make a little more sense.

Adliber
Activity Score 174
Ayeyahyah's picture

not bad, simple message of great taste no matter where you are

Ayeyahyah
Activity Score 482
Creative Director
R B's picture

didnt like the brand tagline portrayal at the end..!!

R B
Activity Score 314
Copywriter
wvwvwy's picture

I never eat a chicken in KFC. so i can't agree their gesture.

wvwvwy
Activity Score 156
Art Director |

hello

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