Ketnet has stepped up in the fight against bullying for the ninth time in a row. Over the years, STIP IT has become an institution in Flanders, and one where Ketnet reaches out to children and encourages them to join the fight against bullying. Once again they have developed a campaign, though this time it is directed at parents. Also, in these challenging times where online presence has become even more prominent due to e.g. home schooling, Ketnet puts the focus in this campaign on cyber bullying.
Film advertisement created by Lucy, Belgium for Ketnet, within the categories: Education, Public Interest, NGO.
Creative & Strategic Director: Laurent Dochy
Creative Director: Iwein Vandevyver
Art Director: Yves Van Hacht
Art Director: Jonas Marysse
Copywriter: Ruben De Praetere
Copywriter: Ruben Van Maldeghem
Account Manager: Thomas Vuerinckx
Account Executive: Sofie Hoorens
Production Company: Fledge
Director: Sidney Van Wichelen
Music & Soundtrack: Gregory Caron
Vfx: Studio Plankton