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Field Generals

Agency Network: 
Published/Aired: 
February 2009

Description

Film advertisement created by Wieden + Kennedy, United States for Jordan Brand, within the category: Fashion.

Advertising Agency: Wieden + Kennedy NY, USA
Executive Creative Directors: Todd Waterbury, Kevin Proudfoot
Creative Director: Keith Cartwright
Art Director: Ricardo Viramontes
Copy Writer: Andy Ferguson
Agency Producer: Dan Blaney
Head Of Broadcast: Gary Krieg
Editorial: Spot Welders
Editor: Neil Smith
Assistant Editor: Dahkil Hausif
Production Company: MJZ
Director: Rupert Sanders
Director of Photography: Wally Pfister
Line Producer: Betsy Oliver
Visual Effects: MassMarket, Los Angeles
Executive Producer: Christine Schneider
Producer: Paul Winze
Creative Director: Cedric Nicolas Troyan
Lead Artist: Dave Parker
Desktop Compositor: Cathy Gochnour
Tracking: Colin Cromwell
Roto Artists: Austin Brown, Krystal Chinn
Audio: Sound Lounge
Engineer: Philip Loeb
Track: Tema Di Ali, Ennio Morricone And Gillo Pontecorvo
Sound Design: Bill Chesley, Henry Boy, Neil Smith, Spot Welders
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Highest Rated

bill_boonie's picture

it's powerful, I thought. Kinda makes me wanna go shoots some hoops and I don't even play b ball

bill_boonie
Activity Score 115
icandi communication
thefakehuman's picture

Nice Art Direction but cud have done a better job with the concept...still a nice one!

thefakehuman
Activity Score 410

- Life Feeds on Life -

picopalqlea's picture

what the hell is that mask for????

picopalqlea
Activity Score 999
SandMan69's picture

He broke his face a couple of seasons ago and has worn it ever since. Once bitten I guess.

"stay low, move fast"

SandMan69
Activity Score 3890
Art Director |

Doin' it for the points

bill_boonie's picture

it's powerful, I thought. Kinda makes me wanna go shoots some hoops and I don't even play b ball

bill_boonie
Activity Score 115
icandi communication
dshott's picture

Really american

dshott
Activity Score 475
Kinneir Dufort - Industrial Designer |

Duncan
http://www.dshott.co.uk

Guest's picture

it could've been made much better if it was an illustrated animation....

Guest
mark3r's picture

This is well done.

mark3r
Activity Score 1949
Art Director at Scout
Guest's picture

The mask is new Jason model...

first scene, makes me think of a portable video game.

Guest
Guest's picture

Professional sports and military metaphor: chalk and cheese. Soldiers die with little pay. B-ballers twist an ankle and get millions of dollars. W&K have run out of ideas. They keep rehashing the same old, same old. But now, it is just a joke and a shameful one at that.

Guest
SandMan69's picture

You have the wrong end of the stick dude, but I do see where you're coming from.

SandMan69
Activity Score 3890
Art Director |

Doin' it for the points

BOOBJOB LOOBCANNON's picture

I like this one a lot. Feels like how it feels to play. Awesome.

BOOBJOB LOOBCANNON
Activity Score 1838
Other |

We're going to need more lube.

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