Our holiday spot for Joe Boxer is all about celebrating the moments in which the average Canadian rises above, and steps up in extraordinary situations.
Film advertisement created by Mass Minority, Canada for Joe Boxer, within the category: Fashion.
Creative Director: Brett Channer
Art Director: Jake Prapavessis
Copywriter: Paolo Campisi
Photographer: Blair Locke
Campaign Manager: Kelsey Glaser
Producers: David MacDonald, Julian Weiman
Managing Director: Christine McArthur
Cams: Ryan Shaw, Paul Reid
Audio Recordist: Scott Iverson
Boom Operator A2: Andrew Reid