Advertisement

As American As

Agency Network: 
Published/Aired: 
July 2011

Description

Producer:Jessie Meade

Music: Gary Clark Jr.

Film advertisement created by Arnold, United States for Jack Daniel's, within the category: Alcoholic Drinks.

Advertising Agency: Arnold Worldwide, USA
Creative Director: Wade Devers
Art Director: Travis Robertson
Copywriter: Bryan Karr
Producer: William Near
Prod Company: Prettybird
Director: Max Malkin
EPs: Kerstin Emhoff & Ali Brown
Editorial: Lost Planet
Editor: Max Koepke
Producer: Krystn Wagenberg
Telecine: CO3
Colorist: Tom Poole
Audio Post: audioEngine
Mixer: Rex Recker
Executive Producer: Sharon DiTullio-Tepper
Composer: Gary Clark Jr. "Bright Lights"
Sound Design: Lost Planet
Sound Designer: Max Koepke
Log in to post comments

Highest Rated

lemonAd's picture

@ Temple, well J.D has been around since 1866 :)

lemonAd
Activity Score 343

when life gives you lemons make a lemonade stand.

morse's picture

So what's the message here? Jack is American, that's it?

morse
Activity Score 18159
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Boxey's picture

So the CCO did this w/o any other creatives. If not, they should be credited.

Boxey
Activity Score 8879
Melaleuca In-House
pez's picture

Good lines...

pez
Activity Score 1804
Creative Director
Temple's picture

Too nostalgic, seems to belong to another era.

Temple
Activity Score 11341
Creative Director
lemonAd's picture

next jack I will be drinking will be so much more empowering

lemonAd
Activity Score 343

when life gives you lemons make a lemonade stand.

lemonAd's picture

@ Temple, well J.D has been around since 1866 :)

lemonAd
Activity Score 343

when life gives you lemons make a lemonade stand.

Corbeen's picture

this 4 stars are for the harley in the commercial. everything else sucks, even the copy.

Corbeen
Activity Score 1095
Nike Diesel's picture

+1

Nike Diesel
Activity Score 13718
Art Director
Nike Diesel's picture

Don't like it. Not even the idea is good.
Seems like I've seen this a hundred times before >> an US product with their pride, glory, "we build this country", "we are Amercian's", etc, etc, bla, bla, bla ...
Boring and repetitive.

Nike Diesel
Activity Score 13718
Art Director
Glut's picture

bad idea, totally done and lazy.

Glut
Activity Score 3935
Public Relations at Glut. Ideas Boutique.
AdBuzzer's picture

I like the voice of the narrator. Apart from that, it seems like they intended to elevate JD into the American Brands' "hall of fame".
Does it mean JD has some problem with its brand image in its native market?

AdBuzzer
Activity Score 1174
Marketing Manager |

http://adbuzzer.wordpress.com

Advertisement
Featured Content

Latest Collections

Advertisement
Advertisement