In a man’s life

Published/Aired: 
May 2007

Tags

Description

Music: International Rustic Composer: Modern Institute

Advertising Agency: Santa Clara, São Paulo, Brazil
Director: 300ml
Production Company: Hungry Man Rio
Agency Producer: Marcelo Altshuler
Art Director: Vico Benevides
Copywriters: Fernando Campos, Murilo Lico, André Godoi, Flávio Meirelles
Exec Producer: Steve Orent, Alex Mehedff
Line Producer: Fábio Bruno
Head of Production: Letícia Mancen, Gisela Câmara
Dp: Vitor Amati
Production Designer: Gualter Pupo
Art Director: Denis & Joana Mureb
Editor: Marcos Horácio
Editing Company: Hungry Man Rio
Post / Visual Effects: Casablanca, São Paulo, Brazil
Colorist: Pedro – Link Digital, Rio de Janeiro
Post Production Coordinator: Melissa Corrêa
Sound Mixer: Tentaculo, São Paulo, Brazil
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Highest Rated

MarceloG's picture

As i said on the top, this ad is based on a short film from Brazil. Here is the link for the original one.

Of course it's in Portuguese, but so that you don't get that lost, here is a little of what happens: "When you are born, two things can happen: you can be a boy or a girl.... If you are a girl, that's OK, but if are boy, you can be a civilian or join the army... If you join the army, one of the two things can happen: you can get hurt or not get hurt. If you get hurt you can me treated by a nurse (woman)... If you fall in love with her, one of the two things can happen: you can have a kid or not have a kid. If you have a kid, two things can happen: it can be a boy or be a girl. If it's a boy, one of the two things can happen: he can be a civilian or join the army."

I hope you like. Watch it, its worth. And probably the first Brazillian movie of your life. But there ar many other good ones.
______________
In God I trust

MarceloG
Activity Score 820
Copywriter
Saltsea's picture

Very good. Silver.

Saltsea
Activity Score 319
Creative Director
Fabian Kirner's picture

Brilliant! Standing ovation! Great!

Fabian Kirner
Activity Score 270
Creative Director
MarceloG's picture

Very nice. This film is inspired on a short film from a festival called "The Minute Festival". It's really nice. Great idea, from the film maker!
______________
In God I trust

MarceloG
Activity Score 820
Copywriter
varatphong's picture

The simple things in life are best!

Add a leaf to hot water and drink.

vp
http://www.puerhcha.com

varatphong
Activity Score 78
Other
lsadunb's picture

Probably the best movie I've seen in the last year.

lsadunb
Activity Score 569
Copywriter
copywriter.txt's picture

With a movie like this two things can happen: One Show or Cannes Lion.

copywriter.txt
Activity Score 828
Copywriter
MarceloG's picture

Made me laugh, dude.
______________
In God I trust

MarceloG
Activity Score 820
Copywriter
Fabian Kirner's picture

...me too...

Fabian Kirner
Activity Score 270
Creative Director
copywriter.txt's picture

Thanks,
I'm glad that you guys liked.

copywriter.txt
Activity Score 828
Copywriter
Joe76's picture

Really great. Like it a lot!

Joe76
Activity Score 760
Art Director
mickey22's picture

Great job. Gold Lion.

mickey22
Activity Score 10
Art Director
Ravages's picture

Bravo!

Ravages
Activity Score 838
M.Yoda's picture

Luke, the force is with you. 10/10.
You are ready to become a Jedi.

M.Yoda
Activity Score 63
Art Director
ellehcimeo's picture

I ♥ this one.

ellehcimeo
Activity Score 3358
Art Director
Mo's picture

This is aweeesomeee! Great job!

Mo
Activity Score 648
Art Director
Mr Hughes's picture

I hate to join in, but it's pretty damn good.

Mr Hughes
Activity Score 384
Copywriter
What the Hell's picture

zer goood..

What the Hell
Activity Score 112
Art Director
MarceloG's picture

As i said on the top, this ad is based on a short film from Brazil. Here is the link for the original one.

Of course it's in Portuguese, but so that you don't get that lost, here is a little of what happens: "When you are born, two things can happen: you can be a boy or a girl.... If you are a girl, that's OK, but if are boy, you can be a civilian or join the army... If you join the army, one of the two things can happen: you can get hurt or not get hurt. If you get hurt you can me treated by a nurse (woman)... If you fall in love with her, one of the two things can happen: you can have a kid or not have a kid. If you have a kid, two things can happen: it can be a boy or be a girl. If it's a boy, one of the two things can happen: he can be a civilian or join the army."

I hope you like. Watch it, its worth. And probably the first Brazillian movie of your life. But there ar many other good ones.
______________
In God I trust

MarceloG
Activity Score 820
Copywriter
ivan's picture

Yeah, well spotted. Nothing wrong with such inspiration. As somebody said earlier Honda's Cog commercial was based on a short movie too.

ivan
Creative Director at Ads of the World
Fabian Kirner's picture

Oh shit... exactly the same!
And even if I really think this one will gain at least Silver in Cannes, it reminds me of an old joke I´ve heard: If you die, two things can happen: You go to heaven, or you´ll be reborn. If you´r reborn, two things can happen: You can become an animal, or a plant. If you´r a plant, two things can happen: a tree or a bush. If you´r a tree, two things can happen: You can be made to paper. Or not. If you´r are going to be paper, two things can happen: plain paper, or toilettepaper. If you´r toillettepaper... SHIT.
I know, boring joke! But still a great commercial.

At least SILVER!!!

Fabian Kirner
Activity Score 270
Creative Director
copywriter.txt's picture

The films are exactly the same by because the creator of the first one have been involved with this "remake", so this isn't an copy, keep cool. My bet: Gold on Cannes 2007.

copywriter.txt
Activity Score 828
Copywriter
kre8's picture

theres a difference between inspiration and a direct ripoff.
unless one of the creatives, or director made this short film, its ripped.

kre8
Activity Score 979
Copywriter
Temple's picture

How old and crappy this ad looks, especially in the light of Discovery's fantastic 2009 ads.

Temple
Activity Score 10883
Creative Director
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