Floris Kingma's new campaign for IKEA shows insight into the emotional moment of a child leaving their home to university and uses it as a set-up to a twist that caters to parents everywhere - FINALLY your own space.
Film advertisement created by Havas, Netherlands for IKEA, within the category: House, Garden.
Creatives: Bart van Winkel, Albert Vegers
Creative Directors: Remko Marinus, Merien Kunst
Production Director: Merel van Buuren
Agency Producer: Marga Bierema
Director of Photography: Robbie van Brussel
Edit: Teun Rietveld
Producer: Josepha Dhondt
Production company; CZAR Amsterdam
Post-production: Storm Postproduction
Music: AMP Amsterdam
Sound Design: Sound Circus
Director: Floris Kingma