This is the first advertising to depict the future vision of Hyundai Motor Group. Beyond the technology advancement, we included human-friendly value to differentiate from others that only emphasize technology.
Film advertisement created by Chai Communication, South Korea for Hyundai, within the category: Automotive.
Creative Director: Sung Young Lim
AE: Yeon ho Lee, Jae Hwan Yoon, Tae Jin Kim, Dasol Kim
Producer: Yuri Moon
Art Director: Hee Jo Ahn
Copywriters: Ji Hye Um, Yeon Woo Choi, Kyung Won Nam
Director: Sung Chul Park
Assistant Director: Sang Hoon Lee
Executive PD: Jun Ki Lee
Production PD: Bit Na Lee
Line PD: Lang Min Choi