Every mankind historical progress was seen first as an insanity. We introduce you #SmartMadness our launching campaign of Huawei Mate 10, the first smartphone with integrated AI.
Film advertisement created by M&C Saatchi, Spain for Huawei, within the category: Electronics, Technology.
General Creative Director: Andrés Martínez
Creative Directors: Juan Luis Poza, Carlos Gómez
Account Team: Cristina Montero, Sandra Tranche
Producer: Marisa Rodríguez
Production Company: Canada
Director: Nicolás Méndez
Executive Producer: Marta Argullós
DoP: Christos Voudouris