Agency Network: 
March 2010


Film advertisement created by Heimat, Germany for Hornbach, within the category: House, Garden.


How much madness are you made of?

Advertising Agency: Heimat, Berlin, Germany
Production: Stink, Berlin
Executive Producer: Jan Dressler
Line Producer: Eva Pèrez
Director: Martin Krejci
DOP: Stepan Kucera
Editor: Guido Notari @ Damaso Queirazza, Mailand
Post Produciton: Tom Sparks, nhb studios, Berlin
Music & Sound-Design: Viktor Ekrt @ Soundsquare, Prague, Czech Republic
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Highest Rated

Scrapenbaker's picture

Hornbach is a german DIY-Store

Activity Score 404
Art Director
Marlus Lau's picture

Hahaha, this is great, although I have no idea what the client is about, I believe it's for woodwork or alike.

Great production.

Marlus Lau
Activity Score 1808
Art Director at Editora O Estado do Paraná / Pós-graduação na Unicuritiba
xcreativity's picture

agree with marlus.. great production!

Activity Score 2374

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
Personal Page | Blog |

Quinner's picture

Love it. Love the madness in their eyes. Have no idea what its for though.

Activity Score 48
General Manager
alexander_bickov's picture

Fantastic execution

Activity Score 3281
Scrapenbaker's picture

Hornbach is a german DIY-Store

Activity Score 404
Art Director
royschellekens's picture

I really like the execution. What i dislike is the big contrast between the boldness of the film and the happiness in the last tune. But that's just there because earlier commercials were always based on a 'feel good' emotion

Activity Score 390
Art Director at Art Director |

Hate advertising? Make better ads.

shahidali's picture


Activity Score 4065
Dhaka, Bangladesh |


Pushkaraj Shirke's picture

Martin Krejci? need to google you up for your other work! great direction on this one!! :)
all 8 pencils are to the direction on this one.

Pushkaraj Shirke
Activity Score 215
Copywriter at Asymmetrique Communications, Monkeyworks |

Ensamblador's picture

Wow!! great photography, editing and idea.

Activity Score 239
Creative Director at OMM ensamblaideas
bricard's picture

This is an amazing commercial for a DIY store. Definitely never seen anything like this. Spectacular editing, great imagery. Very nice!

Activity Score 187
gmint7's picture

looks nice.

Activity Score 2673
Art Director at ad grad @ S Francisco |


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