Agency Network: 
Published/Aired: 
March 2018

Also From This Campaign 3

Description

FCB Inferno launch their first campaign for the Home Office since being appointed in October 2017.

Knife crime is a priority area for the Government, which is launching its Serious Violence Strategy in the Spring, placing a new emphasis on steering young people away from crime, while continuing to promote the strongest possible law enforcement approach.

Film advertisement created by FCB, United Kingdom for Home Office, within the category: Public Interest, NGO.

Advertising Agency: FCB Inferno, London, UK
Executive Vice President: Sharon Jiggins
Creative Partner: Al Young
Chief Strategy Officer: Vicki Holgate
Creative Directors: Ben Edwards, Guys Hobbs
Account Director: Emily Whiteaway
Senior Account Manager: Jamie Tomkins
Account Manager: Lara Ashman
Producer: Charlie Coombes
Senior Project Manager: Tom Lawrence
Senior Strategist: Laura Pirkis
Strategist: Lucie Newlan
Lead Designer: Adam Booker
Account Executive: Sian Pearson
Artworkers: Rich Bagley, Steve Clark
Digital Designer: Chris Jordan
Director: James Burns
Production House: Archer’s Mark
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