Be like everyone

Agency Network: 
November 2009


Film advertisement created by Smith Brothers, United States for Generic Universities, within the category: Education.

Advertising Agency: Smith Brothers Agency, USA
Partners and creative directors: Lindsey Smith, Bronson Smith
Copywriter: Sam Panico
Art Director: Eric Holman
Director of Client Services: Michael Bollinger
Account Service: Kelly McCormick
Agency voiceover talent: Zakk Weston, Casey Taylor, Kelly McCormick, Amie Ley
Production Company: Animal/Pittsburgh
Audio production: Market Street Sound
Director / producer team: Steve Hoover and Danny Yourd
Editor: Beth Voltz
Interactive Creative Director: Brian Moore
Online Designer: Geoff Hoskinson
Site Coding: Christian Mayer
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petimadmoiselle's picture

Great idea but it overshot clever and landed at obscure. The average person needs to watch at least 3 of the commercials to get it.

Activity Score 127
Humber College Lakeshore Campus
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