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Road Trip

Agency Network: 
Published/Aired: 
October 2010

Description

Film advertisement created by BBDO, United States for GE, within the category: Industrial, Agriculture.

Advertising Agency: BBDO New York, USA
Chief Creative Officer: David Lubars
Exec Creative Director: Don Schneider
Copywriter: Kevin Doyle
Art Director: Joel Rodriguez
Exec Producer: Regina Ebel
Producer: Regina Iannuzzi
Exec Music Prod: Rani Vaz
Production Co: Traktor
Director: Traktor
Edit house: Crew Cuts
Editor: Nate Taylor
Song: “I’m Glad I Hitched My Apple Wagon To Your Star”
Band: The Boy Least Likely To
Sound design: Sonic Union
Mixer: Mike Marinelli
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Highest Rated

Hibon's picture

Nice product boring ad.

Hibon
Activity Score 3734

Simple ideas are the best !

Guest's picture

I like the product. Good copy. I'm not sure about the concept. It's a bit vague.

Guest
Hibon's picture

Nice product boring ad.

Hibon
Activity Score 3734

Simple ideas are the best !

Guest's picture

I think it's a great way to show a very relatable human moment centered around a brand new concept in charging stations. Rather than drone on about specs and stats, show how people will use it. That's really the heart of the matter isn't it? And the energy in the spot is great, helped a lot by the music.

Guest
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