Agency Network: 
July 2013


Film advertisement created by TBWA, United States for Gatorade, within the category: Non-Alcoholic Drinks.

Advertising Agency: TBWA\Chiat\Day, USA
Chief Creative Officer: John Norman
Global Group Creative Director: Brent Anderson
Global Creative Director: Jayanta Jenkins
Art Director: Tiffany Lam
Copywriter: Scott Reedy
Executive Producer: Sarah Patterson
Producer: Katie Lambrecht
Executive Project Manager: Karen Thomas
Music Director: Michael Gross
Managing Director: Nick Drake
Group Account Director: Blake Crosbie
Management Supervisor: Sarah Hartline
Account Supervisor: Kyle Webster
Sports Marketing: Lexi Vonderlieth, Brynn Cameron
Group Planning Director: Scott MacMaster
Planning Director: Martin Ramos
Planner: Rebecca Harris
Junior Planners: Katie Acosta, Matt Bataclan
Director of Business Affairs: Linda Daubson
Senior Business Affairs Manager: Mimi Hirsch
Talent Payment Manager: Janell Faraj
Traffic Manager: Jerry Neill
Production Company: RESET
Director: Andre Stringer
Managing Director: Dave Morrison
Executive Producer: Jeff McDougall
Bidding Producer: Jen Beitler
Producer: Adam Cramer
Production Supervisor: Jessica Lee
Editorial: Rock Paper Scissors
Editor: Paul Kumpata
Assistant Editors: Nate Gross, Arielle Zakowski
Executive Producer: Carol Lynn Weaver
Producers: Kendra Desai, Meagen Carroll
Executive Producer: Asher Edwards
Producer: Juliet Tierney
Flame Artists: Mark Holden, Ben Davidson
Color Grading: MPC
Colorist: Mark Gethin
Music: Chad Hugo
Composer: Chad Hugo
Sound Design / Music Re-Mix: Barking Owl Studios
Sound Studio: LIME Studios
Mixer: Rohan Young
Executive Producer: Jessica Locke
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monoliz's picture

bad acting, it's not convincing. overall powerless commercial, without true emotion and nerve

Activity Score 1304
Temple's picture

I like it. Both "one more" and "win from within" are winners. There must be a brilliant copywriter somewhere in this.

Activity Score 11341
Creative Director
certaintly's picture

these gatorade commercials are all the same and so cliché
"one more" COULD be great, but only if they make it great.
they just left it at the insight, they didnt exploit it at all.

Activity Score 3994
kleenex's picture

I do not one more of these ads for sure.

Activity Score 53939
Web Designer/Developer