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Add the ring

Campaign
Agency Network: 
Published/Aired: 
July 2016

Description

Film advertisement created by Y&R, Argentina for Fundación Vida Silvestre, within the category: Public Interest, NGO.

Advertising Agency: Y&R, Buenos Aires, Argentina
Global Creative Directors: Lisandro Grandal, Fernando Tchechenistky
Creative Directors: Lisandro Grandal, Fernando Tchechenistky, Gustavo Botte
Digital Creative Director: Maria José Menéndez
Art Director: Giovana Fazio
Executive Account Manager: Mariana Iesulauro
Account Manager: Astrid Schwab
Director of Communication: Daniela Tucci
Head of Digital Production: Esteban Vaquero
Project Manager: Jaime Vaca Guzmán
Head of Production: Luis Pompeo
Agency Producer: Juan Maidana, Marisa Turco
Director of Photography: Fernando Constanza
Photography / Post - Production: Gastón Cardozo
Production Company: Smoll
Montage and Editing: Guillermo Paz
Post - Production and Animation: Control Z
Composition and Production of Original Score: Gabriel Chwojnik
Sound: Animal Music
Voiceover: Vando Villamil
Mastering: Big Sound
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kleenex's picture

Well it is a concept.

kleenex
Activity Score 58793
Web Designer/Developer
Pete R.'s picture

I think it's a great concept, but it's not executed well just yet.

Pete R.
Activity Score 3412
Illustrator
Ral's picture

Considering it's widely accepted there are 7 "contents", this just comes off as a poorly devised and poorly executed campaign.

Ral
Activity Score 119
Copywriter at Newsun Advertising, Guangzhou China
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