Mustang - Thunder

Agency Network: 
February 2018


Mustang is the most important launch of Ford in Brazil in 2018. To communicate its arrival, we created a film called “Thunder” that has a feeling of suspense and tells a story about an abandoned place where a Ford Mustang, like a sleepy beast, comes to life after a heavy storm. A creative way to announce that the beast is alive and coming to Brazil.

Film advertisement created by GTB, Brazil for Ford, within the category: Automotive.

Advertising Agency: GTB, São Paulo, Brazil
Executive Creative Director: Vico Benevides
Associate Creative Directors: Rodrigo Strozenberg, Daniel Leitão
Art Director: Vinny Couto
Copywriter: Lucas Arantes
Production: Landia
Director: Rodrigo Saavedra
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kleenex's picture

Yes this beast is alive.

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