The day

Campaign
Agency Network: 
Published/Aired: 
November 2010

Also From This Campaign 3

Description

Film advertisement created by WCIE, France for FNSF, within the category: Public Interest, NGO.

Advertising Agency: WCIE, Paris, France
Creative Director: Ivan Pierens
Art Director: Arnaud Wacker
Copywriter: Renan Cottrel
Director: Jean-Yves Lemoigne
Account manager: Grégoire Weil
Production company: Wanda
Sound design: The
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Highest Rated

Sam405d's picture

Nice idea.

Sam405d
Activity Score 2
Client servicing
morse's picture

Speechless. Really well done.

morse
Activity Score 18159
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

CrackerJackFlash's picture

effective

CrackerJackFlash
Activity Score 19604
Creative Director at CrackerJackFlash |

www.crackerjackflash.com

jackmancer2017's picture

Yeah it's good, but I find the prints better, they're more relevant to the payoff.

jackmancer2017
CuriousPencil's picture

Untrue: the prints don't show the participaton. This does, making it, if anything, more relevant to the payoff.

CuriousPencil
Activity Score 4199
Copywriter
AlfredoGil's picture

Jarring. I wish the hotline number was up for 2 seconds longer though.

AlfredoGil
Activity Score 133
ZZbottom's picture

it is not as clear to me as the print campaign

ZZbottom
Activity Score 111

zzbottom

Chelsey Homan's picture

Actually, I think the print and the video go superbly well together. The print gives you one angle, the video gives you another; markers of a truly effective campaign.

Chelsey Homan
Activity Score 90
Sam405d's picture

Nice idea.

Sam405d
Activity Score 2
Client servicing
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