Firsts

Published/Aired: 
April 2007
Advertising Agency: Dead As We Know It, New York, USA
CD / Art Director: Mikal Reich
Copywriter: Ella Wilson
Art Director: John Painter
Agency Producer: Oscar Thomas
Production Company: HSI Productions
Director: Barney Clay
Director of Photography: Tom Townend
Producer: Jeremy Goold
Editor: Tom Lindsay
VFX: Clear Ltd. — London
Animation: HSI Productions
Animation Producer: Sam Hope
Illustration: Caroline Church
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popdistortion's picture

The weirdest bunch of ads I've seen recently. Somehow it drags a bit, the second one being the strongest. Definitely plus points for art direction and the very cute girl. Thank you Iceland.

popdistortion
Activity Score 1588
Spanky's picture

i like it. mostly because she sounds like bjork. and has a penguin humping her leg.

Spanky
Activity Score 4781
Other
klaussnow's picture

ya , I agree very different, makes it stand out. I think its cute!

klaussnow
Activity Score 1635
Art Director |

... its already been done...

klaussnow's picture

super cute.

klaussnow
Activity Score 1635
Art Director |

... its already been done...

kre8's picture

cool stuff.

kre8
Activity Score 979
Copywriter
copycomoelcopi's picture

awesome campaign. fine art direction, powerful text, cute character and everything for the right product! with this ads, you don't need a lot of money to make a stand for your brand, and that's enough for me to say this is an awesome campaign…

copycomoelcopi
Activity Score 814
Copywriter
liar's picture

haha, it's weird. How they think of using the penguin is just, weird.

liar
Activity Score 382
Other
jonathanrioux's picture

I am sure Iceland can be presented in a more exciting way but I still like the ad.

jonathanrioux
Activity Score 84
Marketing Manager
Mack Daddy's picture

Iceland was the first country to make Icelandic vodka? Gosh, who would've thought it. You learn something new every day.

Weird campaign, but I like it for some reason.

Mack Daddy
Activity Score 18
Planner
circusfreakusa's picture

Yeah what you all said. But if she is in Iceland, that isn't a penguin humping her leg. It would be a puffin. A game bird indigenous to Iceland.

circusfreakusa
Activity Score 26
Creative Circus
Spanky's picture

correct

Spanky
Activity Score 4781
Other
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