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Book lovers, 2

Campaign
Agency Network: 
Published/Aired: 
October 2008

Also From This Campaign 3

Description

Film advertisement created by Ideaworks, Australia for Dymocks, within the category: Retail Services.

Advertising Agency: IDEAWORKS, Sydney, Australia
Creative Director: Stuart Vidler
Art Director / Copywriter: James Gali Barrow
Copywriter: Stuart Vidler
Director: Nick Robertson
Producer: Kim Kirby
Production Company: Plaza Films
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krautland's picture

potentially visually arresting idea screwed up by incompetent directing and obsessive editing. too bad.

krautland
Activity Score 3214
Art Director at erm... no calls please.
Crisp One's picture

agreed...she shoulda been slowed the phuck down.

Crisp One
Activity Score 2005
Other at New York
sneakyhands's picture

rushed. should be a :30 but with more plot. illustrate what she's glad she's missing on her day off/lunchbreak. just a suggestion.

sneakyhands
Activity Score 1857
Copywriter
Guest commenter's picture

rubbish.

Guest commenter
anne_one's picture

Beautiful. Very well done.

anne_one
Activity Score 152
Wigo's picture

where is the idea?!

Wigo
Activity Score 51
Art Director
Guest commenter's picture

The one with the worker isn't good because the man is reading instead of working, giving the ad a very negative feeling.

But this one is just perfect. This is for book lovers, people who truly take the time to appreciate a good book, as opposed to the other people who spend their lives without being able to feel the joy of such a simple pleasure.

I really love this one.

Guest commenter
anne_one's picture

I love it. It isn't a gag adThe idea is in the insight. The moment we all fall into when reading a book we love.

anne_one
Activity Score 152
dshott's picture

Good timing

dshott
Activity Score 475
Kinneir Dufort - Industrial Designer |

Duncan
http://www.dshott.co.uk

buckrogers's picture

Love it. Well done guys.

buckrogers
Activity Score 71
Copywriter
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