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Balloons

Agency Network: 
Published/Aired: 
July 2010

Description

DStv’s platform is that if offers South African viewers the biggest choice of entertainment on over 80 world-class channels. To show this awesome variety and premium nature of their offering, we partnered with production house Luma to create South Africa’s first fully animated 3-D commercial. Flighting as both a cinema and TV spot, the story of the little girl and the balloon artist demonstrates that DStv really does have whatever you’re looking for, and the use of 3-D (in the cinema version) aligns the brand with cutting-edge entertainment technology.

Film advertisement created by Ogilvy, South Africa for DStv, within the category: Electronics, Technology.

Advertising Agency: Ogilvy Johannesburg, South Africa
Executive Creative Director: Fran Luckin
Creative Director: Jonathan Beggs
Art Director: Chantelle dos Santos
Copywriter: Dan Parmenter
Producer: Tessa Weakley
Animation: Luma
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Highest Rated

Tripioso's picture

Amusing

Tripioso
Activity Score 470
Art Director at Grupo Wisa |

Life's a Trip. Enjoy the Ride!

Guest's picture

I like it..!

Guest
Tripioso's picture

Amusing

Tripioso
Activity Score 470
Art Director at Grupo Wisa |

Life's a Trip. Enjoy the Ride!

AssassinX's picture

Like it. Just dont know what DStv is.

AssassinX
Activity Score 1329
binunk's picture

nice one..!

binunk
Activity Score 216
Graphic Designer at Art Director
Hiperion's picture

A weak and boring excuse to do a spot of animation.

Hiperion
Activity Score 3138
Creative Director at zinkproject Valencia
Guest's picture

Looks more like a pixar animation short thn a commercial. Dont like how you cant spot the products benefit anywhere.

Guest
Guest's picture

I took it as being all about choice based on the "Whatever you're looking for, we've got it" line. Correct?

Guest
Temple's picture

Pixar like but unfortunately not Pixar storyline quality.

Temple
Activity Score 11341
Creative Director
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