Also From This Campaign 4
Description
Film advertisement created by MetropolitanRepublic, South Africa for Drive Alive, within the category: Public Interest, NGO.
Caption
You’re irreplaceable. Don’t drink and Drive.
Advertising Agency: MetropolitanRepublic, Johannesburg, South Africa
Creative Directors: Peter Khoury, Avital Pinchevsky
Art Director: Tammy Matisonn
Copywriter: Philippa Heal
Director: Dean Blumberg
Production company: Bouffant
Production Manager: Bryony Webster
Agency producer: Simone Bosman
Post Production and Audio: Michael Kolbe at Hotel De Ville
DOP: Tom Marais
Producer: Boris Vossgater
Creative Directors: Peter Khoury, Avital Pinchevsky
Art Director: Tammy Matisonn
Copywriter: Philippa Heal
Director: Dean Blumberg
Production company: Bouffant
Production Manager: Bryony Webster
Agency producer: Simone Bosman
Post Production and Audio: Michael Kolbe at Hotel De Ville
DOP: Tom Marais
Producer: Boris Vossgater
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Dec 26, 2009 - 11:19satrianee
I love this campaign. It's not dedactic but very much real that you can't help thinking about it.
Great job. Congrats.

Dec 26, 2009 - 14:59germanhudders
They are all very good
Copywriter at Droga5

Dec 28, 2009 - 2:08pinkads
really really nice. congrats to the whole team (Y)
Percept/h advertising |
_______________________
it's all in the head!!!

Dec 28, 2009 - 9:18Marlus Lau
This is very sad. Great campaign, great idea.
Art Director at Editora O Estado do Paraná / Pós-graduação na Unicuritiba

Jun 09, 2010 - 15:38Temple
Excellent. Goosebumps.
Creative Director
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