Agency Network: 
January 2022


Domino’s, the UK’s favourite pizza company, has launched the next iteration to its hugely successful DOMIN-OH-HOO-HOO campaign across the country today. Back by popular demand, the new playful creative reveals a highly sought-after new deal offering 50% off pizza when £30 or more is spent online.

Created by agencies of record VCCP alongside its CX and production arms VCCP CX and Girl&Bear, the DOMIN-OH-HOO-HOO campaign continues to delight the nation following the success of the first two films which reached 95% of the UK population and started a yodelling movement. The third instalment reveals a reason to be happy this January, a month common with tighter purse strings - a crowd-pleasing nationwide deal.

Film advertisement created by VCCP, United Kingdom for Domino's, within the category: Food.

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