Cyberbullying hurts too
Description
Cyber bullying has become a major issue for many young people around the world. We decided to create a video that we thought could bring attention to the matter. Please share and spread the word about the affects of bullying.
Film advertisement created by Magnum Opus, Australia for Cyberbullying, within the category: Public Interest, NGO.
Creative: Pat Langton
Additional credits: Matt Langton
Great cause - deserves to go viral for that alone. But on the ad itself, isn't it weird to show physical damage, while most damage is mental? Regardless, message is very clear.
Agree. They did convey the message clearly. I think they tried to show the brutal perspective that cause by cyber bullying, saying it hurts the same as bullying/torturing physically.
I... I fell down some stairs.
Really? It's been done. Way Better.
http://www.youtube.com/watch?v=s5lULB1qOeE
Any effort on this topic is good. Has this been done better before? Sure it has. Will this be any less impactful in raising awareness? No.
powerful indeed - but the message suppose to be towards kids/teenager ... why the target audience is not in the spot?!?!
THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL
Cool! but it could be better with a campaign for see more cases.
Maybe it's to show kids pretty girls get cyberbullied too, that it can happen to anyone.
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