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Curious creatures

Published/Aired: 
July 2007
Advertising Agency: Leo Burnett Melbourne, Australia
Creative Director: Jason Williams
Art Directors: David Ponce de Leon
Copywriters: Brendan Greaney, Andrew Woodhead
Art Directors: David Ponce de Leon
Account Services: Estrella Finney, Paula Bloodworth
Agency Producer: Mel Herbert
Director: Mark Molloy, Exit Films
Producer: Wilf Sweetland
Animation: Illoura
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Highest Rated

proverbialthought's picture

I would guess that they are encouraging people who are already working to look for a better job that is more to their liking. I think they are trying to invoke emotions of adventure and joy at going after your dream job. As opposed to Monster and Hotjobs which basically say, "MAKE SOME MONEY BY GETTING A JOB, ANY JOB."

proverbialthought
Activity Score 278
Graphic Designer |

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proverbialthought's picture

What's up there!!! Made the whole commercial for me.

proverbialthought
Activity Score 278
Graphic Designer |

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copycomoelcopi's picture

this has a better copy. but, why they play with "seek" and not "found"?

copycomoelcopi
Activity Score 822
Copywriter
proverbialthought's picture

I would guess that they are encouraging people who are already working to look for a better job that is more to their liking. I think they are trying to invoke emotions of adventure and joy at going after your dream job. As opposed to Monster and Hotjobs which basically say, "MAKE SOME MONEY BY GETTING A JOB, ANY JOB."

proverbialthought
Activity Score 278
Graphic Designer |

...

lamz's picture

agree..

lamz
Activity Score 208
Mena's picture

Superb!

Mena
kalpesh78's picture

great one...

kalpesh78
Activity Score 2578
Chief Creative Officer at Uniqish Brand Creche |

ideas....30 minutes nahi toh free.

cozz20_1's picture

well done. cheers.

cozz20_1
Activity Score 87
Art Director at Leo Burnett U.S.A
sri_speed's picture

Nice ad...with proper music...

sri_speed
Activity Score 32
Other
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