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Blahg's picture

Better than the print campaign but still a crappy concept.

Activity Score 616
Rog's picture

Like it.
A tad literal, but that's not a problem.
Visual treatment engages and involves the 'public' nicely.
Good result, especially considering all those 'Charity' limitations.

Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

Paruku RabidLeroy's picture

Perhaps what it means that for every train ticket sold, a portion of how much you bought it for would be donated to help fund research to raise a cure for cancer.

Paruku RabidLeroy
Activity Score 112
Other |

I said 'Wooo-hooo.' Happy now?

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