Agency Network: 
Published/Aired: 
November 2010

Description

To kick off the release of the Colorado Lottery's Holiday Scratch games, Cactus partnered with the good folks at Fueld Films to give everyone a peek into the everyday lives of Santa's reindeer. The result is a whimsical TV spot that injects a little fun and joy into the season, because after all, that's exactly what the Holiday Scratch games do. The spot's storybook look and feel was created by shooting four different layers of footage and then bringing them all together with a little digital artistry.

Broadcast Producer, Danielle Bryan

Film advertisement created by Cactus, United States for Colorado Lottery, within the category: Gaming.

Advertising Agency: Cactus, USA
Creative Director: Norm Shearer
Associate Creative Director: Brian Watson
Copywriter: Elliot Nordstrom
Art Director: Allie Edwards
Spanish translator / Copywriter: Gabriela Ocampo
Production studio: Fueld
Costumes: The Creature Company
Edit / VFX: Beast Editorial & 1080
Recording Studio: Rocky Mountain Recorders
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morse's picture

The animation in the background is lovely. The story isn't bad either.

morse
Activity Score 18159
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

krautland's picture
krautland
Activity Score 3212
Art Director at erm... no calls please.
Guest's picture

Don't really see a lot of similariy, krautland. These look more inspired by 1960's holiday TV specials.

Guest
Cheerriiee's picture

its good.

Cheerriiee
Activity Score 952
Graphic Designer
afterbyrne's picture

The running / flying is hypnotic.

afterbyrne
Activity Score 205
Creative Director at Afterbyrne |

David Byrne
http://www.afterbyrne.com

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